Blogger Rach Smith of Australia used to look for links back to her site from other creators. But when her blog started ranking on Google, most of her traffic starting coming from search and so she lost interest in the data and turned analytics off:

I keep writing on this site because it is the best way to find people who have similar interests as me.

People who arrive via search are just looking to get a question answered and move on. That’s great and I hope I can help them, but they are not the reason I’m here. This site is here for the people who stay a while, have a look around and then send me an email to start an interesting conversation.

So, I’m turning analytics off.

To me, this is what blogging is all about.

My thanks to Kev Quirk for bringing this post to my attention.